Wednesday, September 4, 2019 | Uncategorized
Even though the digital marketing age reigns in many ways, there are still many challenges that digital marketers face that people don’t like to discuss. Many brands have become indelibly familiar to us over the years due to heavily researched ad campaigns that took up to months of work to develop. Before the digital age … Read more
Tuesday, June 4, 2019 | Uncategorized
Everything is becoming digitalized these days. Digitalizing makes things more convenient and allows for easy access. However, print still remains very important, even among millennials. You may be shocked to hear that 95% of people under 25 read print magazines. This is just one of many stats that prove that print media is still relevant … Read more
Tuesday, June 4, 2019 | Uncategorized
If you’re interested in making your written work public then you should learn the difference between printing and publishing. Though somewhat similar, the terms printing and publishing are not to be confused for one another or used interchangeably.
Friday, January 25, 2019 | Mailing Tips
Brochures can be a great source of information for your clients that let them know about your business and the products or services you’re offering. But creating a compelling brochure is easier said than done. So, take a look at these tips that will help you create the best brochure for your business in no … Read more
Friday, January 18, 2019 | Mailing Tips
Unlike mass marketing, direct marketing allows you to communicate with your customers personally. It’s an aggressive form of marketing, and it’s important for you and your business to know your target audience and how to approach them. There are a few different types of direct marketing. They can be categorized into: Telemarketing Direct Mail Handouts … Read more
Friday, January 11, 2019 | Mailing Tips
Direct marketing is one of the most effective ways to reach your target audience and grab their attention. Whether it’s through email, text messages, flyers, or anything in between, it’s attractive to many marketers because the results can be directly measured. For your direct marketing campaign to be truly successful, it’s important to know your … Read more
Monday, January 7, 2019 | Mailing Tips
These days, marketing is what it’s all about. A decent product that reaches the widest audience gets the most sales. Still, while we are producing more marketing material than ever before, we do need to put in some extra effort to make the marketing campaign a success. Marketers tend to crowd the market with ads … Read more
Monday, December 31, 2018 | Mailing Tips
Ads are everywhere. Wherever you look, you can find a couple of them, and this is especially true online. One can even argue that the online environment is almost at the brink of being polluted by excessive marketing. So, how does this influence ads purpose and overall effectiveness? If they are constantly present, do customers … Read more
Wednesday, December 26, 2018 | Mailing Tips
The holidays are here, and it’s never too late to create a marketing campaign that will entice your potential buyers to do business with you. The shopping frenzy is all around us, and it is important to know how to take advantage of it all. The holiday season is THE most important shopping seasons throughout … Read more
Wednesday, December 5, 2018 | Mailing Tips
Direct mail has a bad reputation among some people based on the misconception that it’s an outdated and outbound strategy that consumers don’t care about. However, direct mail is potentially one of the greatest assets to any marketing campaign, especially seeing as 78% of consumers have unsubscribed from email lists due to an annoying overabundance … Read more
Tuesday, October 9, 2018 | Uncategorized
When it comes to printing postcards, size is as important a consideration as designs and paper quality. Selecting the right postcard dimensions for your strategies is necessary to make sure you get the most from your postcard printing projects and direct mail campaigns. Carefully choosing the right size for your postcards can help you save … Read more
Tuesday, October 9, 2018 | Uncategorized
Among the many benefits of using direct mail postcards to reach your audience in your marketing campaigns is the ability to save money on gang run printing. While not all postcard sizes are available for gang run printing instead of one-off services, you’ll find that you can get gang run printing with standard postcard sizes. … Read more
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