Mailing Tips

How Direct Mail Can Help with Your Inbound Marketing Strategy

Direct mail has a bad reputation among some people based on the misconception that it’s an outdated and outbound strategy that consumers don’t care about.

However, direct mail is potentially one of the greatest assets to any marketing campaign, especially…

The Ultimate Guide to Direct Mail Marketing

What Are the Best Ways to Measure a Direct Mail Campaign?

Measuring your direct mail campaigns is the only way to determine whether or not they’re successful. You can determine what’s working and what isn’t by implementing an effective measurement…

How to Get More Web Traffic with Direct Mail

If your goal is to increase the traffic to your website, direct mail can be a great way to get the results you want.

While many people focus on email and…

What is a Good Direct Mail Marketing Strategy?

Direct mail is a potentially invaluable asset to your marketing campaigns. However, you need to make sure you execute best practices to ensure your strategy is a success. Here are some tips to help develop a good direct mail…

How Direct Mail Can Be Personalized

A good direct mail design is more than a simple marketing tool—it’s also a way to stand out with unique personalization that connects with prospects. That personal touch makes direct mail…

3 Direct Mail Order Terms You Need to Know

As new innovative ways to market your business materialize, many businesses worry that mail has become obsolete. Nothing could be further from the truth! Direct mail marketing remains a standard amongst advertisers. For just pennies per contact, mail…

Where to Buy Mailing Lists

Many people still believe that direct mail isn’t an effective marketing method, but it’s still relevant. A good mailing list is a large contributor of your direct mail campaign’s success. However, you need to determine if the prospect…

10 Reasons Why Direct Mail Still Matters

Although many businesses might see direct mail as an outdated marketing method, the fact is that this medium is as relevant as it ever was. There are many reasons why businesses still use direct mail, with fair benefits to…

Nine Tips for Your Next Mailing

For over 85 years, United GMG has been offering expertise in design, print and mail services to nonprofits and businesses. It is a family owned and operated company located in Chicago serving customers nationwide.

There are many factors that can…