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Print bleed

Bleed in Printing Explained: A Practical Guide for Perfect Edge-to-Edge Results

Tuesday, October 28, 2025  |  Uncategorized

If you have ever received a stack of business cards or flyers where a thin white strip peeks out along one edge, you have seen what happens when artwork is sent without bleed. Bleed is the simple…


Direct mail qr codes

Direct Mail QR Codes & PURLs: Bridging the Gap Between Print & Digital

Monday, September 22, 2025  |  Direct Mail

Direct mail is often underestimated in a world dominated by digital marketing. However, when combined with modern tools like QR codes and personalized URLs (PURLs), direct mail transforms into a dynamic gateway that connects the tangible power…


Direct mail checklist

Direct Mail Checklist: Essential Considerations for Your Next Direct Mail Campaign

Wednesday, August 20, 2025  |  Direct Mail

Direct mail is a powerful marketing tool that cuts through the noise and puts your message directly into your audience’s hands. While people are drowning in endless email promotions and fleeting social media ads, a tangible, well-crafted…


Direct mail cost guide

Direct Mail Pricing Guide: How Much Does Direct Mail Marketing Cost?

Thursday, July 31, 2025  |  Direct Mail

For businesses determined to stand out, connect meaningfully with customers, and drive real results, direct mail remains an unbeatable tool. There’s something powerful about a message your audience can hold in their hands. Something they can feel,…


Elks mailer

What’s New in Direct Mail Marketing? Trends for 2025 & Beyond

Monday, July 28, 2025  |  Direct Mail

Direct mail is stepping into a new era. After years of being overshadowed by digital tactics, it is now capturing renewed attention as brands look for ways to stand out, connect authentically, spark curiosity, build trust, and…


How United GMG Simplifies Multi-Channel Campaign Management for Agencies 

Tuesday, June 17, 2025  |  Insights

Marketing today is no longer about reaching your audience through a single channel. Successful brands have to master them all.

Consumers move fluidly between a variety of platforms, from direct mail and email to…


Effective Signage for Business

The Benefits of Effective Signage & Using the Right Signs

Monday, June 2, 2025  |  Uncategorized

When it comes to making a lasting impression, signage does the heavy lifting. From bold storefront banners and sleek indoor graphics to eye-catching promotional signage, the signs you choose say a lot about your business. 


What Are Integrated Campaigns? A Complete Guide

Thursday, May 29, 2025  |  Insights

Consumers are bombarded with messages from every direction, which means businesses must go beyond standalone marketing tactics and create experiences that captivate, resonate, and convert.

Integrated marketing campaigns are the blueprint for doing just…


data management

Data-Driven Direct Mail: Transforming Campaigns with the Right Data Management 

Thursday, April 17, 2025  |  Direct Mail

Today’s customers are constantly bombarded with online ads, email marketing and social media promotions. It’s more difficult than ever to stand out in our digital-first world.

Fortunately, there’s still a way to cut through…


13 Different Types of Signs: Choosing the Best Types of Signage for Your Business

Tuesday, February 18, 2025  |  Banners & Signage

In today’s highly competitive market, signage plays a crucial role in making a business stand out. The right signage not only attracts customers but also communicates professionalism, key information, accessibility, and brand identity. From storefront signs to…


Personalized Direct Mail Justifies the Investment & Improves Results

Thursday, January 16, 2025  |  Uncategorized

In today’s fast-paced (and cluttered!) marketing landscape, standing out has never been more challenging. Despite advances in digital advertising, one of the best ways to…


Using AI to Improve Direct Mail Results

Thursday, December 19, 2024  |  Direct Mail

In today’s digital world, it’s easy for marketers to focus on all things online. But there’s something…


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United Graphics & Mailing Group offers a full spectrum of printing services for all of your editorial, marketing and promotional needs.

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