Why Is Printing Still Important?

Everything is becoming digitalized these days. Digitalizing makes things more convenient and allows for easy access. However, print still remains very important, even among millennials.

You may be shocked to hear that 95% of…

Are Printing and Publishing the Same Thing?

If you’re interested in making your written work public then you should learn the difference between printing and publishing. Though somewhat similar, the terms printing and publishing are not to be confused for one another or used…

How to Make a Successful Brochure from A to Z

Brochures can be a great source of information for your clients that let them know about your business and the products or services you’re offering.

But creating a compelling brochure is easier said than done. So, take a look at…

A Beginners Guide to the Types of Direct Marketing

Unlike mass marketing, direct marketing allows you to communicate with your customers personally. It’s an aggressive form of marketing, and it’s important for you and your business to know your target audience and how to approach them.

There are a…

5 Examples of Direct Marketing to Base Your Next Campaign Off

Direct marketing is one of the most effective ways to reach your target audience and grab their attention. Whether it’s through email, text messages, flyers, or anything in between, it’s attractive to many marketers because the results can be…

Unique Advertising on Shipping Boxes

These days, marketing is what it’s all about. A decent product that reaches the widest audience gets the most sales. Still, while we are producing more marketing material than ever before, we do need to put in…

Research Shows Direct Mail Works

Ads are everywhere. Wherever you look, you can find a couple of them, and this is especially true online. One can even argue that the online environment is almost at the brink of being polluted by excessive marketing.

So, how…

Holiday Mailing Tips and Tricks

The holidays are here, and it’s never too late to create a marketing campaign that will entice your potential buyers to do business with you. The shopping frenzy is all around us, and it is important to know how…

The Ultimate Guide to Postcard Sizes & Dimensions

When it comes to printing postcards, size is as important a consideration as design and paper quality. Selecting the right postcard dimensions for your strategies is necessary to make sure you get the most from your postcard…

How Understanding Standard Direct Mail Postcard Sizes Can Help You Stay Within Your Marketing Budget

Among the many benefits of using direct mail postcards to reach your audience in your marketing campaigns is the ability to save money on gang run printing. While not all postcard sizes are available for gang run printing instead…