Envelope Guide: Sizes, Types, Materials, & Closures
An envelope is often the first physical touchpoint between your business and your audience. Before a letter is read, a proposal is…
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12 Unique Retail Packaging Ideas to Help You Stand Out & Build Your Brand
For retailers, packaging is one of the most powerful yet overlooked marketing tools available. It introduces the brand, creates anticipation, protects the…
Is Direct Mail Effective? 10 Reasons Why Direct Mail Still Works
Is direct mail effective? 10 reasons why direct mail still works Yes. In 2026 direct mail still works because it reaches every…
Measuring Direct Mail Marketing ROI: Average ROI & ROI Statistics
When done well, direct mail is a dependable, cost-effective way to drive sales and build brand loyalty. Despite the many advances in…
Unlock the Power of Custom Boxes for Your Business
Think custom boxes are too expensive and time consuming? Think again. As the ONLY marketing tool with a nearly 100 percent open…
5 Types of Print Collateral That Still Work in the Business World
Print & direct mail · Chicago since 1927 5 Types of Print Collateral That Still Work in the Business World By Bella…
Kitting 101: Kitting Boxes, Process, & Best Practices
Kitting is used in essentially every industry, from fast food to cosmetics—and it is one of the most popular techniques used in…
USPS Postal Rate Increases Explained and How They Affect Your Direct Mail Campaigns
If you’ve wondered how the United States Postal Service (USPS) prices their products, you aren’t alone. With prices changing over the years…
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B2B Direct Mail: A Guide for Businesses [2022]
Direct mail is a unique marketing strategy that involves sending a variety of marketing materials such as physical letters, postcards, catalogs, brochures,…
End of Year Appeal Letters: Examples & Ideas
An end of year appeal letter is a great way to show donors your appreciation and explain how their donations can directly…
Non-Profit Direct Mail Fundraising: Best Practices & Tips
An impactful non-profit fundraising direct mail campaign can increase donations and greatly help your non-profit’s cause. Optimize your direct mail appeal letters…
Brochure Types 101: A Guide for Businesses
A brochure is a great tool that can raise your company’s brand awareness or give customers information about a new product or…